Paid Digital Senior Marketing Manager - Remote

Overview

The Paid Digital Senior Marketing Manager is responsible for owning and scaling complex paid digital programs with a focus on SEM and Google Ads, working collaboratively across various teams to drive qualified pipeline and revenue outcomes.

In Short

• Own the global SEM strategy across Google Ads.
• Design and optimize full-funnel paid digital programs.
• Develop keyword, audience, and bidding strategies.
• Partner with copywriters and product marketing.
• Continuously test and scale AI-driven strategies.
• Lead complex Google Ads accounts with large budgets.
• Ensure agency recommendations align with business goals.
• Analyze performance metrics beyond CPL.
• Collaborate with Marketing Ops and Sales teams.
• Serve as a trusted advisor on paid digital strategy.

Requirements

• 8+ years of experience in digital marketing.
• Proven experience managing large-scale SEM accounts.
• Strong background in agency management.
• Success in driving pipeline and revenue outcomes.
• Advanced knowledge of Google Ads.
• Experience with keyword strategy and audience targeting.
• Familiarity with HubSpot and Salesforce.
• Strong analytical and storytelling skills.

Benefits

• Ability to work remotely with occasional travel.
• Medical, Vision, and Dental plans.
• 401k with employer match.
• Competitive Paid Time Off (PTO).
• Access to tech and growth opportunities.