Marketing Operations Specialist - Remote

Overview

EyeCarePro is seeking a data-driven Marketing Operations Specialist with 3-5 years of experience to own and optimize our marketing technology, SEO strategy, and conversion rate optimization (CRO). This role is fully remote, requiring strong cross-functional collaboration with marketing, sales, and operations teams.

In Short

• Own and optimize marketing tech stack including HubSpot CRM.
• Develop strategies to improve marketing efficiency and lead conversion rates.
• Implement SEO strategies to increase organic visibility.
• Track keyword performance and search rankings.
• Optimize landing pages and user experiences for lead capture.
• Analyze and report on marketing campaign performance.
• Collaborate with sales to enhance lead handoff processes.
• Stay updated on best practices and emerging marketing technologies.
• Recommend new tools or processes for performance optimization.
• Work in a data-driven marketing environment.

Requirements

• 3-5 years of experience in digital marketing or demand generation.
• Strong expertise in HubSpot and SEO tools.
• Experience with CRO strategies and A/B testing.
• Proficiency in campaign analytics and KPI tracking.
• Strong analytical mindset and communication skills.
• Self-starter with a passion for continuous improvement.

Benefits

• Work remotely from anywhere in the U.S.
• Be part of a passionate team dedicated to making an impact.
• Opportunity for continuous learning and innovation.