CRM Solutions Architect - Remote

Overview

The CRM Solutions Architect will focus on developing personalized, cross-channel solutions, integrating data, business rules, and ML models across touchpoints, and delivering a dynamic, relevant customer experience.

In Short

• Lead solution workshops and develop detailed business, functional, and technical requirements.
• Guide collaboration and understanding across teams, translating strategic vision into capability models and solution design.
• Develop data models, transformations, structures, flows, and process flows for CRM marketing.
• Design and develop data, process, and software solutions for Experian's marketing tech stack.
• Collaborate with teams for end-to-end solution design and technical implementation.
• Present solution designs, including cost/effort and benefit estimates.
• Ensure data-driven decision-making and solution architecture informed by analytics.
• Conduct build vs buy assessments and develop cost/benefit analysis.
• Design solutions to enhance automation and performance of CRM activities.
• Participate in an on-call rotation and accommodate Pacific workday hours.

Requirements

• 5+ years of marketing technology and customer data solutions architecture experience.
• Expertise with enterprise customer data, ESP, Ad Tech, and personalization technology.
• Advanced expertise in customer journey development and campaign management.
• Knowledge of large-scale customer data and digital marketing technology domains.
• Advanced data development skills in SQL, Python, and API integrations.
• Experience with concept-to-launch solution design of multi-channel digital marketing.

Benefits

• Great compensation package and bonus plan.
• Core benefits including full medical, dental, vision, and matching 401K.
• Flexible work environment, ability to work remotely or in-office.
• Flexible time off, including volunteer time off and 12-paid holidays.