Lifecycle Marketing Manager - Remote

Overview

Eight Sleep is the world’s first sleep fitness company, dedicated to fueling human potential through optimal sleep using innovative technology and proven science.

In Short

• Join the Growth team as a Lifecycle Marketing Manager.
• Manage lifecycle marketing acquisition channels (email and SMS).
• Define strategies to enhance customer journeys.
• Collaborate with internal teams for campaign implementation.
• Oversee a top revenue channel with significant impact.
• Develop segmentation strategies for targeted messaging.
• Scale and grow a referral program.
• Measure results and refine marketing strategies.
• Work in a fast-paced, demanding environment.
• Passion for health and wellness, particularly sleep.

Requirements

• 3+ years of experience in lifecycle marketing.
• Proven success in driving revenue through marketing programs.
• Excellent communication skills for global team alignment.
• Strong organizational skills to manage multiple projects.
• Experience with Klaviyo or similar ESP.
• Ability to analyze complex data for insights.
• Excitement about building a fast-growing brand.
• Interest in the health and wellness space.

Benefits

• Equity participation for full-time team members.
• Immediate responsibility and career growth opportunities.
• Access to health, vision, and dental insurance.
• Flexible PTO and commuter benefits.
• Paid parental leave.