Growth Marketing Manager, Adobe Audience & Experience - Remote

Overview

As the Growth Marketing Manager, Adobe Audience & Experience on the Marketing team, you’ll play an integral role in supporting the promotion and adoption of our services to help retirement plan participants get the comprehensive financial advice they need.

In Short

• Build and maintain complex audience segments in Adobe Experience Platform.
• Leverage knowledge of Real-Time CDP capabilities for audience qualification.
• Activate CDP audiences for marketing and advertising platforms.
• Build and publish personalized landing pages using Adobe Experience Manager.
• Create and manage content fragments for scalable web content.
• Configure and launch A/B tests using Adobe Target.
• Translate campaign ideas into digital experiences.
• Perform quality assurance to ensure correct rendering of experiences.
• Monitor performance and recommend optimizations.

Requirements

• 5+ years of experience with Adobe digital experience products.
• Experience with audience builds in Adobe Experience Platform.
• Experience building and publishing landing pages within a CMS.
• Familiarity with content fragments and reusable components in AEM.
• Basic knowledge of HTML, CSS, and web page structure.
• Strong attention to detail and QA skills.
• Ability to manage multiple campaign launches in a fast-paced environment.
• Strong communication skills to translate marketing requirements.

Benefits

• Competitive salary range of $81,400 - $108,500.
• Eligibility for discretionary bonuses.
• Health, dental, and wellness plans.
• 401(k) contributions.