CRO Director - Remote

Overview

Directive Consulting is a global leader in SaaS marketing, renowned for our Customer Generation methodology, which focuses on driving qualified leads and conversions for our clients. We are seeking a dynamic CRO Director to lead our Conversion Rate Optimization efforts, helping us deliver exceptional client results and achieve department growth.

In Short

• Lead the transformation of the team from design-focused to conversion-focused.
• Develop and implement CRO methodologies aligned with customer acquisition and retention.
• Collaborate with sales for new business pitches and upsell opportunities.
• Own team development and upskill designers in CRO principles.
• Ensure financial success by maintaining healthy department margins.
• Drive thought leadership in CRO and contribute to marketing initiatives.
• Work with clients to identify conversion opportunities and lead A/B testing.
• Report on CRO performance with actionable insights.

Requirements

• 5+ years of experience in Conversion Rate Optimization in B2B SaaS.
• Experience managing or transforming a team towards CRO.
• Strong understanding of optimization tools (e.g., Google Optimize, Optimizely).
• Proven experience working with marketing and sales teams.
• Excellent leadership and communication skills.
• Ability to thrive in a fast-paced, performance-driven environment.

Benefits

• Medical, dental, vision plans, and life insurance coverage.
• Access to certified therapists and mental health support.
• Unlimited PTO and paid company holidays.
• 401(k) with a company match.
• Annual bonus based on tenure.
• Annual Anniversary Trip.