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Partner Marketing Manager (Public Sector) - Remote

Posted 16 hours ago
Marketing
Full Time
USA
$96,000 - $128,000 USD/year

Overview

Datadog’s Public Sector Marketing team is seeking an experienced Partner Marketing Manager to build and scale co-marketing programs with our strategic public sector partners, including AWS, Carahsoft, systems integrators (SIs), and resellers to drive pipeline and brand impact. This individual will develop, execute, and optimize co-marketing campaigns and enablement programs that position Datadog as the observability and security platform of choice for U.S. Federal, State, Local, and Education (SLED) markets.

In Short

  • Lead partner go-to-market strategy by developing and executing joint marketing plans with key public sector partners (AWS, Carahsoft, systems integrators, resellers).
  • Manage MDF through planning, approving, tracking, and optimizing partner marketing development fund investments for campaigns, events, and targeted digital programs.
  • Own the end-to-end execution of partner-led and co-branded marketing activities, from planning to performance analysis.
  • Create and maintain enablement resources including partner playbooks, battlecards, solution briefs, and co-branded partner collateral to position Datadog effectively with public sector audiences.
  • Drive partner seller readiness through training sessions, workshops, and enablement programs that empower partners to articulate Datadog’s value in mission-critical environments.
  • Develop customer success storytelling with partners by producing case studies and proof points that highlight government and education wins.
  • Collaborate cross-functionally with Public Sector Sales, Field Marketing, Product Marketing, and Demand Generation teams to align campaigns, messaging, and market approach.
  • Track and report performance using Salesforce, partner portals, and analytics to measure sourced / influenced pipeline, enablement adoption, and MDF ROI.

Requirements

  • 6+ years of experience in partner marketing, alliances marketing, or channel marketing, ideally with a SaaS or cloud technology company serving the public sector.
  • Strong understanding of public sector sales cycles, procurement vehicles, and compliance requirements (FedRAMP, SEWP, GSA).
  • Proven track record building co-marketing campaigns with hyperscalers (AWS, Azure, GCP) and/or leading distributors / SIs in the public sector.
  • Skilled at navigating complex partner organizations and building trusted relationships across marketing, sales, and alliance teams.
  • Excellent written and verbal communicator, adept at translating technical concepts into mission-relevant messaging for government audiences.
  • You work fluidly across multiple internal teams and external partners.
  • Strong communication skills with both technical and executive-level audiences.
  • You understand the mechanics of SaaS / cloud partner ecosystems, especially managing MDF and enabling co‑marketing efforts.
  • Self-starter who thrives in a fast-paced, collaborative environment.

Benefits

  • Generous and competitive benefits package
  • New hire stock equity (RSUs) and employee stock purchase plan
  • Continuous career development and pathing opportunities
  • Product training to develop an in-depth understanding of our product and space
  • Best in breed onboarding
  • Internal mentor and buddy program cross-departmentally
  • Friendly and inclusive workplace culture
Datadog logo

Datadog

Datadog is a leading monitoring and analytics platform for developers, IT operations teams, and business users. The company emphasizes a collaborative and inclusive office culture, operating as a hybrid workplace to promote work-life harmony. Datadog values continuous learning and technical expertise, encouraging employees to engage with customers and partners to deliver exceptional service and support. With a focus on innovation, Datadog empowers its team members to contribute to product development and customer success, fostering a friendly and passionate environment with limitless potential for growth.

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