Account Based Marketing Manager - Remote

Overview

Coretelligent is looking for an Account-Based Marketing Specialist to join our growing marketing team and play a critical role in driving Coretelligent’s account-based engagement strategy. We want to hear from you if you’re a motivated self-starter with 2-4 years of account-based marketing experience, a knack for problem-solving, and an entrepreneurial mindset. In this role, you’ll create and execute hyper-targeted ABM programs that engage high-value accounts, align closely with sales, and drive measurable pipeline growth.

In Short

• Plan and execute 1:1, 1: few, and 1: many ABM programs to engage tiered accounts.
• Collaborate with sales, leadership, and content teams to align account priorities, messaging, and outreach strategies.
• Use intent data, signals, and behavioral insights to refine targeting and prioritize high-value accounts.
• Partner with the content team to create tailored messaging, assets, and offers for targeted accounts.
• Ensure all campaigns are visually and verbally aligned with Coretelligent’s brand by collaborating with creative resources.
• Manage ABM workflows in Pardot and Demandbase to execute campaigns effectively.
• Set up and optimize email campaigns, nurture flows, and multi-channel outreach efforts.
• Leverage retargeting, display ads, and direct mail as part of integrated ABM campaigns.
• Track and analyze campaign performance, measuring engagement, pipeline impact, and ROI.
• Refine strategies based on data-driven insights and campaign outcomes.

Requirements

• Bachelor’s degree in marketing, Business, or a related field (preferred).
• 2-4 years in account-based marketing or a related field, with a strong desire to deepen expertise in ABM.
• Highly organized and efficient, with the ability to develop and execute dynamic plans.
• Strong project management, time management, and prioritization skills.
• Proven ability to manage and prioritize multiple projects simultaneously.
• Demonstrated success working cross-functionally with sales, marketing, and product teams.
• Familiarity with CRM and marketing automation tools, preferably Salesforce and Pardot.
• Hands-on experience with ABM tools, preferably Demandbase.
• Solid understanding of account segmentation, targeting, and personalization strategies.
• Strong written and verbal communication skills to clearly present ideas and campaigns to internal and external stakeholders.

Benefits

• Health, Dental, & Vision, Flexible Spending Account (FSA), 401k, Health Reimbursement Account (HRA), Health Savings Account (HSA), Life Insurance, Disability Insurance, Paid Parental Leave, Holiday Pay, Flexible Vacation & Sick Days.
• Fourteen holidays, including a day off on your birthday, flexible vacation, monthly rewards, spot bonuses for demonstrated excellence, community and social events, learning and development, flexible working life, $100 standup desk allowance, and other health & wellness perks.