Engagement Marketing Program Manager - Remote

Overview

Color Health is revolutionizing cancer care with the nation’s first Virtual Cancer Clinic, delivering high-quality, physician-led multidisciplinary care across all 50 states. Our innovative, guideline-based approach spans cancer screening, risk assessment, prevention, diagnosis, treatment support, and survivorship. In addition to personalized direct medical care, our services include cancer genetics risk assessment, nutrition, mental health support and at-home cancer screening diagnostics. Using technology-driven, patient-centric solutions, Color is transforming how employers, unions, health plans, and governments address cancer. Color’s goal is to close critical cancer care gaps, improve cancer outcomes, and guide patients with empathy through their healthcare journeys.

In Short

• Lead the end-to-end creation and execution of multi-channel member outreach campaigns.
• Write, edit, and test copy that engages different population segments.
• Partner with Customer Success and clients to recommend tailored rollout strategies.
• Maintain campaign calendars and documentation for clarity.
• Own and improve workflows for launching campaigns at scale.
• Identify new growth or engagement opportunities based on campaign data.

Requirements

• 5+ years of marketing experience, including campaign execution.
• Strong copywriting skills for conversion-focused campaigns.
• A data-driven approach with a track record of extracting insights.
• Experience tailoring messaging to different populations.
• A penchant for problem-solving and collaborative work.
• Aptitude in managing multiple work-streams with precision.

Benefits

• Competitive salary.
• Comprehensive medical, dental, vision, life, and disability benefits.
• 401k match.
• Monthly phone and wifi stipend, ergonomic stipend.
• Generous vacation policy and paid holidays.
• Equal paid parental leave for all parents.
• Free cancer screening and prevention resources for employees.