Manager, Engagement Marketing - Remote

Overview

As Engagement Marketing Manager at Imagine Pediatrics, you will partner with our Vice President, Patient Engagement to design and execute a direct-to-patient and direct-to-provider marketing strategy that enables and supports patient enrollment.

In Short

• Design and execute marketing strategies for patient enrollment.
• Build multi-channel engagement marketing campaigns including SMS, email, direct mail, and advertising.
• Develop and execute a social media strategy.
• Conduct consumer research.
• Lead content creation for various marketing materials.
• Select marketing technology and vendors.
• Maintain marketing performance data and reporting.
• Collaborate cross-functionally with teams.
• Support patient engagement initiatives.
• Engage in up to 20% travel to locations.

Requirements

• 5+ years of marketing experience; healthcare experience is a plus.
• Proven ability to develop and execute marketing strategies.
• Analytical mindset to synthesize data and identify trends.
• Strong communication skills, both written and verbal.
• Ability to collaborate effectively with cross-functional teams.

Benefits

• Base salary range of $100,000 - $115,000.
• Annual bonus incentive.
• Competitive benefits package.
• Eligibility to participate in an employee equity purchase program.