Senior Manager, Product Marketing - Remote

Overview

The Sr. Manager, Product Marketing will play a critical role in shaping the go-to-market strategy for our products and solutions, acting as the voice of the customer and driving revenue growth.

In Short

• Develop and execute go-to-market strategies for new and existing products.
• Create and maintain messaging and positioning hierarchies aligned to solutions, verticals, and personas.
• Collaborate with Product Management to influence product roadmap decisions based on market insights.
• Drive competitive intelligence efforts to position CoderPad effectively against competitors.
• Develop sales enablement materials including training content and sales collateral.
• Support demand generation campaigns with high-quality content.
• Partner with Content Marketing to create impactful content across multiple formats.
• Create and execute a website content update strategy aligned with messaging hierarchy.
• Act as a customer advocate within the marketing team.
• Develop and manage sales training programs for the team.

Requirements

• 6+ years of product marketing experience in a growth-stage SaaS company.
• Proven track record of developing and executing GTM strategies.
• Ability to context switch between high-level strategy and tactical execution.
• Significant content creation experience across multiple formats.
• Experience with competitive intelligence, messaging, and persona development.
• Ability to manage multiple stakeholders across various departments.
• Enterprise sales enablement experience.
• Solutions-oriented approach balancing product functionality with customer needs.

Benefits

• Join a mission-driven company focused on creating an inclusive tech community.
• Work remotely from anywhere in North America.
• Collaborate with a passionate and talented team.
• Opportunities for professional growth and development.
• Competitive compensation package.