Growth Lead, Lifecycle - Remote

Overview

Clay is a creative tool for growth, helping businesses grow without huge investments in tooling or manual labor. We are seeking a Growth Lead to scale our Lifecycle efforts, focusing on customer segments and improving engagement through effective communication.

In Short

• Drive email and in-product notifications for company communications.
• Enhance email onboarding processes for various personas.
• Experiment with notifications to build user habits.
• Collaborate with GTM Ops for audience segmentation and tracking.
• Work with marketing teams to announce product features.
• Ensure email communications align with brand guidelines.

Requirements

• Experience in lifecycle marketing that enhances product engagement.
• Cross-functional teamwork experience across Marketing and Ops.
• Ability to optimize internal processes in lifecycle functions.
• Experience with experimentation and analysis methods.

Benefits

• Work in a rapidly growing company with a strong culture.
• Be part of a well-resourced team backed by top investors.
• Opportunity to impact customer engagement and product usage.