Principal, SEO & Generative AI Search Strategy - Remote

Overview

Chime is looking for a Principal, Generative AI Search Strategy & SEO to lead the next chapter of our search strategy. This role blends technical SEO expertise, content-led growth strategy, and a strong understanding of how LLMs are reshaping organic search.

In Short

• Own and evolve Chime’s SEO and Generative AI Search strategy, balancing immediate growth with future-forward innovation.
• Lead the technical SEO roadmap including site audits, structured data, Core Web Vitals, and scalable site architecture improvements.
• Own AI-powered workflows to make ongoing content optimizations and experiment with discoverability tactics for next-gen search platforms (e.g., Gemini, ChatGPT).
• Partner with content, product, brand, engineering, and analytics teams to build and execute scalable strategies to drive organic visibility.
• Monitor performance, analyze competitors, and identify organic growth opportunities across traditional and AI-driven channels.
• Define KPIs, implement governance, and create scalable frameworks that support SEO across teams and partners.
• Stay ahead of evolving SEO and AI-powered search trends to inform strategy and innovation.

Requirements

• 8+ years of experience in SEO and organic growth at high-growth B2C, fintech, marketplace, or content-heavy companies.
• Deep technical SEO knowledge across web performance, indexing, schema, and scalable frameworks.
• Led successful partnerships with content, web, engineering, and digital PR teams.
• Strong analytical skills and proficiency using GA4, Looker, GSC, and experimentation tools.
• Deep understanding of the evolving landscape of AI search and curiosity about LLM discoverability.
• Ability to communicate clearly and lead through influence with cross-functional teams.

Benefits

• A thoughtful hybrid work policy that combines in-office days and trips to team and company-wide events depending on location.
• Hybrid work perks like backup child, elder and/or pet care, as well as a subsidized commuter benefit.
• Competitive salary based on experience.
• 401k match plus great medical, dental, vision, life, and disability benefits.
• Generous vacation policy and company-wide Chime Days.
• 1% of your time off to support local community organizations of your choice.
• Annual wellness stipend to use towards eligible wellness related expenses.
• Up to 24 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents.
• Access to Maven, a family planning tool, with $15k lifetime reimbursement for egg freezing, fertility treatments, adoption, and more.
• In-person and virtual events to connect with your fellow Chimers.
• A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech.