Vice President of Product Marketing - Remote

Overview

The Vice President of Product Marketing at Cedar is responsible for shaping the company's product narrative and market positioning, ensuring that Cedar's innovative healthcare solutions resonate with all stakeholders.

In Short

• Develop compelling product narratives and positioning.
• Conduct market research and competitive analysis.
• Support product launches from alpha to beta to GA.
• Lead campaigns to drive awareness and adoption.
• Manage and grow the product marketing function.
• Provide strategic input on product roadmap.
• Collaborate across departments for effective execution.
• Meet with clients to discuss innovation roadmap.
• Optimize key company assets for client engagement.
• Support strategic product initiatives through program management.

Requirements

• 10+ years of experience in product marketing.
• Proven ability to develop successful go-to-market strategies.
• Exceptional storytelling and communication skills.
• Strong leadership skills with team development experience.
• Strategic thinker with a data-driven approach.
• Ability to thrive in a fast-paced environment.
• Bachelor’s degree in Marketing or related field; MBA preferred.

Benefits

• Salary Range: $248,000 - $310,000.
• Equity eligible role.
• Competitive benefits and wellness package.
• Unlimited PTO for vacation and mental health days.
• 16 weeks paid parental leave.
• Diversity initiatives and employee resource groups.
• 401(k) matching up to 3% of annual compensation.
• Access to mentorship and development resources.