VP Paid Media, SRW - Remote

Overview

The VP Paid Media is a master at the art and science of creating media plans in the better-for-you CPG world. They understand the ins and outs of strategy and buying for digital, social, e-commerce and retailer media.

In Short

• Lead the charge for building a paid media practice within SRW | C.A.
• Define current team structure and refine our tech stack.
• Participate in RFPs and pitches to win new business.
• Manage and empower a team of media planners and buyers.
• Craft the media story for key clients or new business opportunities.
• Provide thought leadership and strategic development of media plans.
• Hone and develop skillsets amongst the team.
• Analyze KPI’s and provide recommendations for account improvement.
• Collaborate with creative and strategy teams.
• Prove out success for our clients through optimizations and effective reporting.

Requirements

• A degree in media, marketing, communications, or related field.
• 10+ years paid media strategy, planning and buying experience.
• Working knowledge of retailer media is highly desired.
• Must be a blackbelt in all things Google.
• Track record of success managing and building teams.

Benefits

• 16 days of PTO.
• 11 paid company holidays per year.
• 2 paid volunteer days per year.
• 3 months fully paid parental leave.
• Medical, dental, and vision.
• 401k with company match.
• Work from home flexibility.