Marketing Operations Manager - Remote

Overview

As a Marketing Operations Manager at Brightwheel, you will own the tools, data, and processes that drive marketing campaigns, ensuring smarter and faster growth in reaching educators and families.

In Short

• Own and optimize Brightwheel’s marketing technology stack.
• Build and maintain automation workflows for lead management and campaign tracking.
• Collaborate with Demand Gen, Lifecycle, and Sales Ops for smooth handoffs.
• Develop dashboards measuring marketing performance and ROI.
• Drive data quality initiatives and establish governance best practices.
• Align technical infrastructure with SysOps and Data teams.
• Lead quarterly planning and goal-setting processes.
• Support campaign execution through documentation and scalable processes.

Requirements

• 5–7 years of total experience, including 3+ years in Marketing Operations for B2B SaaS.
• Experience with marketing automation and CRM platforms, especially HubSpot and Salesforce.
• Experience implementing data flows and attribution models.
• Strong analytical skills and comfort with BI tools.
• Ability to translate complex data into actionable insights.
• Track record of cross-functional collaboration.
• Excellent communication and stakeholder-management skills.

Benefits

• Work in a passionate and talented team.
• Remote work flexibility across US time zones.
• Opportunity to impact early education positively.
• Engage with a diverse and inclusive work culture.