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Brand Copy Lead - Remote

Posted 4 weeks ago
Writing
Full Time
USA
$151,500 - $178,000/year

Overview

Bobbie is creating a parenting culture of confidence, not comparison, with a focus on organic infant formula. The Brand Copy Lead will develop and maintain a unique brand voice across all channels.

In Short

  • Develop and own Bobbie's brand voice.
  • Manage a messaging ecosystem and style guide.
  • Lead messaging strategy across various channels.
  • Script video content for marketing and storytelling.
  • Mentor and edit a team of writers.
  • Collaborate with marketing and creative teams.
  • Ensure strategic messaging alignment across stakeholders.

Requirements

  • 10+ years of experience in brand copywriting.
  • Portfolio showcasing brand and video script campaigns.
  • Experience managing a brand style guide.
  • Strong editing skills and attention to detail.
  • Ability to thrive in a fast-paced, collaborative environment.
  • Self-starter with ownership of projects.

Benefits

  • Competitive stock options.
  • 401k with employer match.
  • 100% covered medical, dental, and vision insurance.
  • Flexible time off policy.
  • 16 paid company holidays.
  • 16 weeks of paid parental leave.
  • $75 monthly internet stipend.
  • Co-working space reimbursement.
Bobbie logo

Bobbie

Bobbie is a pioneering company dedicated to fostering a parenting culture rooted in confidence rather than comparison. Specializing in European-style infant formula made from purposefully sourced, organic ingredients, Bobbie aims to provide parents with a product they can trust and feel proud to feed their babies, delivered directly to their homes. As the only infant formula in the U.S. designed to meet both FDA and EU standards, Bobbie is co-founded by two mothers and supported by a team of experts, including nutritionists, pediatricians, and lactation consultants. The company recognizes the diverse needs of parents and promotes the message of 'Bottle Boldly,' encouraging parents to embrace their feeding choices without shame.

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