Marketing Automation Specialist - Remote

Overview

The Marketing Automation Specialist will be responsible for marketing automation efforts for BELAY’s email and text campaigns, aiming to collect and convert marketing contacts into sales leads.

In Short

• Responsible for email and SMS marketing program development and execution.
• Maintain marketing automation integration with CRM.
• Collaborate with service line specialists and sales team.
• Drive implementation of automated email and SMS programs.
• Analyze and optimize marketing performance.
• Build and test workflows in Hubspot and other platforms.
• Coordinate with creative teams for content creation.
• Participate in meetings and uphold company values.
• Work from home full-time.
• Must reside in the Atlanta, GA area.

Requirements

• 1-3 years of experience in marketing automation.
• Experience with Hubspot and SlickText.
• Salesforce experience is a plus.
• BA/BS degree or equivalent work experience.
• Strong organizational and communication skills.
• Self-starter with a positive attitude.
• Ability to work independently and remotely.
• Flexibility and creativity in problem-solving.
• Team player willing to assist others.
• High degree of autonomy.

Benefits

• Work from home opportunity.
• Engaging company culture.
• Full-time W-2 role.
• Opportunity for professional growth.
• Collaborative team environment.