Digital Marketing Coordinator - Listings & Reputation - Remote

Overview

Barkbus is seeking a highly organized, detail-oriented, and proactive local listings specialist to manage and optimize our presence across local listing platforms. This role plays a critical part in our local growth strategy—driving lead volume, managing customer engagement, improving our online reputation, and ensuring our sales and customer service teams follow up on every opportunity efficiently.

In Short

• Manage and optimize business profiles on platforms like Yelp, Nextdoor, and Thumbtack.
• Maintain listing accuracy and performance metrics.
• Monitor and respond to leads and customer inquiries.
• Develop messaging templates for efficient lead handling.
• Collaborate with sales and customer service teams.
• Publish updates and promotions on local platforms.
• Run A/B tests to enhance engagement.
• Track ad performance and ROI for Yelp Ads campaigns.
• Conduct market research on competitor activity.
• Maintain performance dashboards and propose improvements.

Requirements

• 2+ years managing local business profiles on relevant platforms.
• Experience with Yelp Ads or local paid media.
• Strong understanding of local marketing and reputation management.
• Excellent written English and customer-facing skills.
• Detail-oriented and capable of managing multiple priorities.
• Comfortable working remotely and independently.
• Collaborative mindset with experience in sales or customer service.

Benefits

• Competitive Hourly Rate based on experience.