Performance Marketing & Analytics Specialist - Remote

Overview

We are looking for a Performance Marketing & Analytics Specialist to lead the strategy and execution of high-impact digital campaigns for a fast-growing client in the creative and digital space.

In Short

• Own the performance marketing strategy across various platforms.
• Lead campaign ideation and create or brief content/design teams.
• Script short-form video ad copy when needed.
• Execute campaigns directly or oversee freelancers/vendors.
• Report on campaign results and optimize performance in real-time.
• Collaborate with clients to define key success metrics.
• Set up and test conversion tracking for data integrity.
• Regularly report on campaign performance and extract insights.
• Use tools like Google Analytics, Semrush, and Meta Business Manager.
• 3+ years of hands-on experience with paid media strategy required.

Requirements

• Proven ability to manage analytics and conversion tracking.
• Deep understanding of ad platform algorithms and targeting.
• Strong skills in data interpretation and ROI-driven thinking.
• Comfortable managing multiple projects independently.
• Experience briefing creative teams is a bonus.

Benefits

• Work with a forward-thinking, values-driven team.
• Lead strategic marketing across multiple high-impact platforms.
• Autonomy and flexibility in delivering results.
• The chance to shape performance marketing for a growing client.