Atrato is a fintech startup founded in 2019, dedicated to providing financial tools for businesses and end consumers in Latin America. The company aims to make products and services more accessible through its two main offerings: Atrato Pago, which allows affiliated merchants to offer financing options for their products in monthly or bi-weekly payments, and Atrato Cash, a personal credit service for customers. Atrato has experienced rapid growth, helping thousands of clients finance their purchases across various sectors, including furniture, electronics, and medical services. The company has been recognized as one of Forbes' 30 business promises in 2022 and has attracted attention from notable international investors such as Y Combinator, Accel, and Architect Capital.