Channel Marketing Manager (B2B) - Remote

Overview

The Channel Marketing Manager for the System Business Group drives marketing programs to increase ASUS’ market share in the USA, focusing on B2B channel partners.

In Short

• Develop and lead B2B channel marketing strategies aligned with business objectives.
• Own the Go-to-Market planning for ASUS Commercial PC product launches.
• Drive cross-functional alignment for channel marketing plans.
• Localize and support development of marketing tools for channel partners.
• Plan and execute B2B channel marketing programs and co-marketing initiatives.
• Host channel marketing activities to strengthen partner engagement.
• Serve as liaison with internal teams and external partners.
• Manage budgets and track spend with Finance and Accounting teams.

Requirements

• Bachelor’s degree in Marketing, Business, or related field.
• 5+ years of progressive marketing experience, with 3 years in B2B/channel marketing.
• Strong understanding of B2B channel marketing strategy.
• Experience with Go-to-Market execution and channel partner programs.
• Ability to collaborate cross-functionally to drive results.
• Experience developing B2B sales enablement assets.
• Strong project and program management skills.
• Data-driven mindset with ability to evaluate program performance.
• Excellent communication and presentation skills.

Benefits

• Comprehensive benefits including bonuses, medical, dental, and vision insurance.
• Paid Time Off and 401(k) plan.
• Opportunity to work in a dynamic and innovative environment.