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Senior LinkedIn Strategist - Remote

Posted 4 days ago
Marketing
Full Time
Canada

Overview

The Senior LinkedIn Strategist is responsible for crafting and executing impactful LinkedIn marketing strategies for B2B clients within a fast-growing specialty agency.

In Short

  • Lead and oversee social media accounts and strategies.
  • Support client communications and ensure alignment with operational partners.
  • Build quarterly strategies and optimize paid media budgets.
  • Understand client positioning and ensure accurate lead routing.
  • Drive results through effective campaign management on LinkedIn.
  • Manage multiple projects and client accounts simultaneously.
  • Leverage data analytics to optimize campaign performance.
  • Foster relationships that lead to client renewals and growth.
  • Participate in a collaborative remote work environment.
  • Travel to visit clients as needed.

Requirements

  • 4+ years of experience in digital marketing, especially with B2B clients.
  • Expertise in LinkedIn Ads and various advertising platforms.
  • Strong analytical skills with tools like Google Analytics.
  • Proven success in managing mid-market or enterprise accounts.
  • Ability to delegate tasks effectively within a team.
  • Strong understanding of paid advertising principles.
  • Excellent communication and storytelling skills with data.
  • Experience with audience segmentation and targeting.
  • Curiosity and competitiveness in driving marketing success.
  • Ability to manage multiple projects and prioritize tasks.

Benefits

  • Comprehensive medical, dental, and vision insurance.
  • Unlimited PTO and paid holidays.
  • 401(k) with company match.
  • Annual bonuses based on tenure.
  • Support for mental and physical health initiatives.
Abe logo

Abe

Abe is a forward-thinking marketing consultancy that specializes in social media advertising, particularly on LinkedIn. As a new venture within the Directive family, Abe Agency is dedicated to pushing the boundaries of social media marketing for B2B clients. The company prides itself on its innovative strategies and a culture that values collaboration and the best ideas. With a focus on growth and transformation, Abe is committed to helping clients effectively reach and engage their target audiences through tailored advertising solutions. The agency operates with a customer-centric approach, utilizing a unique marketing methodology that prioritizes customer generation over traditional metrics. As a remote-first organization, Abe offers flexibility in work arrangements while fostering a diverse and inclusive workplace.

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