Senior LinkedIn Strategist - Remote

Overview

We are seeking a Senior LinkedIn Strategist who is passionate about social media advertising and eager to be part of a bold new consultancy within Directive, focused on leveraging LinkedIn for B2B clients.

In Short

• Lead social media accounts and client communications.
• Create and optimize LinkedIn advertising strategies for B2B clients.
• Manage budgets for paid media campaigns.
• Collaborate with internal teams to meet client goals.
• Analyze campaign performance and provide insights.
• Foster relationships with mid-market and enterprise clients.
• Drive growth through effective cross-selling and upselling.
• Stay updated on industry trends and best practices.
• Work remotely and participate in virtual meetings.
• Travel to meet clients as needed.

Requirements

• 4+ years of experience in digital marketing, preferably in B2B.
• Expertise in LinkedIn advertising and campaign management.
• Proficiency in tools like LinkedIn Campaign Manager and Google Analytics.
• Strong analytical skills and ability to optimize campaigns.
• Excellent communication and relationship-building skills.
• Ability to manage multiple projects simultaneously.
• Knowledge of audience segmentation and targeting strategies.
• Creative problem-solving skills and a growth mindset.

Benefits

• Competitive salary and potential for bonuses.
• Comprehensive medical, dental, and vision insurance.
• Unlimited PTO and paid holidays.
• 401(k) with company match.
• Access to mental health resources and wellness programs.
• Support for professional development and growth.