Advertising Manager, Digital Marketing - Remote

Overview

The Advertising Manager, Digital Marketing is responsible for executing and optimizing Amazon advertising campaigns. This role will drive consistent quarter-over-quarter growth in advertising performance and investment, leveraging data-driven insights to refine strategy and boost brand performance. As an expert in Amazon Advertising, eCommerce, and direct marketing, the Advertising Manager will be adept in analyzing data, identifying process inefficiencies, and implementing solutions to streamline campaign management. This individual contributor role requires a strategic thinker who excels at driving data-informed advertising strategies and delivering results through effective campaign execution and innovative solutions to operational challenges.

In Short

• Develop, manage, and optimize Amazon ad campaigns (PPC and DSP).
• Oversee advertising budgets for consistent growth.
• Analyze data to inform advertising strategy using Excel and SQL.
• Design reporting and data visualization methods.
• Identify and address process inefficiencies.
• Collaborate with cross-functional teams.
• Stay current on advertising innovations and trends.
• Provide strategic recommendations to enhance outcomes.

Requirements

• Bachelor’s degree in Marketing or related field preferred.
• 3+ years of experience in Amazon PPC and DSP management.
• Strong analytical skills and experience with AMC and SQL.
• Proficiency in Excel for data manipulation.
• Experience in paid search account management.
• Ability to deal with ambiguity and develop processes.
• Fluency in English with good communication skills.
• Proficient in MS Office Suite.

Benefits

• Self-manage PTO for vacation and sick leave.
• 100% company-paid premiums for medical, dental, and vision.
• Company-paid life insurance.
• SIMPLE IRA Retirement Plan with matching.