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Digital Advertising Manager - Remote

Posted 14 weeks ago
Marketing
Full Time
LATAM

Overview

In this role, you'll manage a diverse portfolio of clients from onboarding to continuous growth, creating data-driven strategies through platforms like Meta and TikTok. With a high degree of autonomy, you'll be responsible for achieving key metrics, such as CAC, NC-ROAS, eROAS, and ad spend targets.

In Short

  • Manage and optimise campaigns across Google Ads, Facebook/Instagram, and TikTok.
  • Develop and refine hyper-targeted audiences.
  • Analyse key metrics to optimise campaigns.
  • Collaborate with the creative team for ad copy and visuals.
  • Build and optimise retargeting campaigns.
  • Conduct A/B tests for continuous improvement.
  • Stay updated on trends and platform changes.
  • Provide weekly reports on campaign performance.

Requirements

  • 3+ years in paid digital advertising.
  • Strong data analysis skills.
  • Ability to develop engaging ad copy.
  • Proficiency in audience targeting.
  • Familiarity with A/B testing best practices.
  • Able to pivot strategies based on data.
  • Demonstrated ability to drive growth.

Benefits

  • High degree of autonomy in managing campaigns.
  • Opportunity to work with diverse clients.
  • Collaborative environment with creative teams.
  • Focus on data-driven strategies.
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LatHire

LatHire is a recruitment firm specializing in connecting qualified professionals in Latin America with remote job opportunities for US companies. The company focuses on sourcing experienced candidates, particularly in the accounting field, to meet the needs of its clients. LatHire emphasizes the importance of expertise in accounting regulations and software, ensuring that candidates possess the necessary skills and qualifications to excel in their roles.

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