Principal, Partner Marketing Innovation - Remote

Overview

The Principal, Partner Marketing Innovation role at Workday focuses on leading marketing efforts for Workday’s Innovation Partners, enhancing partner visibility and engagement, and driving demand for partner-built solutions.

In Short

• Lead partner marketing efforts for Innovation Partners.
• Develop and execute marketing programs for Marketplace Apps.
• Create tailored marketing assets for partners.
• Manage demand generation programs to support partners.
• Collaborate with content and social teams for visibility.
• Enhance partner engagement through promotional strategies.
• Support partners in marketing their solutions effectively.
• Drive awareness and pipeline for partner solutions.
• Work in a flexible, hybrid work environment.
• Join a culture that values employee well-being and development.

Requirements

• Bachelor's degree in Marketing, Business, or related field.
• 10+ years of B2B marketing experience in technology companies.
• 5+ years in digital, customer, or partner marketing.
• Strong analytical skills for data-driven decision making.
• Excellent leadership and team management abilities.
• Proficiency in marketing automation and CRM tools.
• Exceptional communication skills, both written and verbal.
• Ability to prioritize and adapt in a fast-paced environment.
• Creative vision for content and marketing strategies.
• Strong executive presence and sense of humor.

Benefits

• Competitive salary and bonus opportunities.
• Flexible work arrangements with remote options.
• Comprehensive benefits package.
• Employee-centric culture focused on well-being.
• Opportunities for professional growth and development.
• Inclusive workplace that values diversity.
• Access to marketing resources and training.
• Engagement in innovative marketing practices.
• Collaboration with a dynamic marketing team.
• Commitment to community and environmental responsibility.