Marketing Automation Specialist - Remote

Overview

We are seeking a Marketing Automation Specialist to play a pivotal role in enhancing lead generation, nurturing campaigns, and customer engagement through cutting-edge automation strategies.

In Short

• Develop, manage, and optimize HubSpot automation workflows and CRM strategies.
• Execute targeted email marketing initiatives and audience segmentation.
• Generate and analyze reports and dashboards using HubSpot data.
• Integrate external lead sources into HubSpot via Zapier & ZoomInfo.
• Repackage and distribute marketing and educational content.
• Ensure data integrity and maintain a high-quality contact database.
• Collaborate with marketing and business development teams.

Requirements

• 3+ years of experience in marketing automation and CRM management.
• Proven expertise in HubSpot, including workflow automation.
• Demonstrated success in executing email marketing campaigns.
• Strong analytical skills with experience in reporting and dashboard creation.
• Experience integrating LinkedIn Ads into HubSpot.
• Proficiency in tools like Zapier & ZoomInfo.
• Excellent communication and collaboration skills.

Benefits

• Opportunity to take ownership of marketing automation strategy.
• Contribute to impactful campaigns in sustainable energy solutions.
• Work with a cutting-edge SaaS platform.
• Be part of a fast-growing technology company.
• Collaborative work environment focused on innovation.