Remote Otter LogoRemoteOtter

Senior Director, Creator Strategy - Remote

Posted 13 weeks ago
Marketing
Full Time
NY, USA
$165,000 - $180,000/year

Overview

The Senior Director of Creator Strategy will focus on developing and executing creator strategies that align with business objectives and creative ideas, requiring proactive development of approaches and frameworks.

In Short

  • Develop data-driven Creator Strategy recommendations to drive business goals
  • Recommend budget distribution across creators and platforms
  • Determine optimal collaboration with creators
  • Identify effective social media platforms for campaigns
  • Establish optimal timing and posting cadence for campaigns
  • Contribute to pricing strategies
  • Analyze market trends and consumer behavior
  • Research new media platforms and techniques

Requirements

  • 8+ years of media planning and strategy experience
  • 5+ years in creator strategy
  • Strong understanding of paid and organic social media
  • Proven track record managing large media budgets
  • Excellent project management skills
  • Strong analytical skills and data-driven mindset
  • Exceptional communication and presentation skills
  • Ability to work collaboratively in a fast-paced environment

Benefits

  • Medical, Dental, Vision
  • 25 days of PTO + Sick days + Winter break
  • Retirement planning with employer match
  • Monthly phone/internet reimbursement
  • Professional development stipend
  • Home office allowance
  • Fertility benefits
  • Up to 16 weeks of paid parental leave
  • Volunteer days
  • Legal assistance and identity theft protection
  • Company Paid Life & Disability Insurance
  • Employee Resource Groups

W.G

Whalar Group

Whalar Group is a globally recognized Creator company dedicated to empowering creative voices and fostering the Creator Economy. With a mission to transform brands into cultural drivers, Whalar operates a unique ecosystem that includes six specialized companies, such as Whalar Agency, a leading independent Creator and Social agency, and Moby Ventures, a creator-centric venture studio. The company is celebrated for its innovative approach and commitment to diversity, equity, and inclusion, creating a collaborative and inclusive work environment. With a presence in major cities like London, Berlin, New York, and Los Angeles, Whalar is at the forefront of modern storytelling and community building.

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