Executive Director, Customer Segmentation - Marketing - Remote

Overview

The Executive Director of Customer Segmentation at CVS Health will develop strategies to evolve the retail pharmacy value proposition, ensuring it meets the future needs of customers and patients.

In Short

• Lead the evolution of the retail pharmacy value proposition.
• Develop customer segmentation to inform strategic agendas.
• Manage relationships with executive leaders and understand business dynamics.
• Influence change at senior levels within the organization.
• Ensure all strategies are rooted in customer insights.
• Lead a high-performing team and cultivate talent.
• Optimize marketing budgets and recommend growth strategies.
• Communicate effectively across all levels of the organization.
• Foster a culture of innovation and accountability.
• Stay informed of industry trends and competitor activity.

Requirements

• 15+ years of experience in consulting or marketing.
• Experience in leading customer segmentation analysis.
• Extensive experience in consumer-facing business or retail.
• Ability to lead high-performing teams.
• Proven experience in managing marketing budgets.
• Strong strategic and critical thinking skills.
• Excellent communication and interpersonal skills.
• Ability to connect creative thinking to business results.
• Passion for understanding customer behaviors.
• Bachelor’s degree required; Master’s preferred.

Benefits

• Comprehensive medical plan options.
• 401(k) plan with company contributions.
• Employee stock purchase plan.
• No-cost wellness programs.
• Flexible work schedules and paid time off.
• Tuition assistance and family leave.
• Confidential counseling and financial coaching.
• Retiree medical access.
• Various benefits based on eligibility.
• Commitment to diversity and inclusion in the workplace.