Marketing Specialist - Remote

Overview

Wati is a growing SaaS platform that provides end-to-end WhatsApp API solutions for SMBs and large enterprises. We aim to simplify business communication, helping businesses meet their customers where they are - WhatsApp.

In Short

• Support marketing efforts in the LATAM region.
• Generate high-quality leads for the sales team.
• Manage digital marketing initiatives including Google and Meta ads.
• Collaborate with agencies for campaign optimization.
• Develop and execute SEO strategies.
• Plan and execute field marketing events.
• Create high-value content for organic growth.
• Enhance brand presence through targeted campaigns.
• Work with cross-functional teams for content insights.
• Report to the General Manager, LATAM.

Requirements

• Proven experience in marketing roles.
• Strong understanding of lead generation and digital marketing.
• Experience with SEO and content production.
• Ability to manage multiple projects and deadlines.
• Excellent communication and collaboration skills.
• Experience with Google Ads and Meta Ads.
• Knowledge of marketing analytics and data tracking.
• Fluency in English and Spanish or Portuguese is a plus.
• Strong analytical and problem-solving skills.
• Creative mindset with a focus on results.

Benefits

• Competitive salary and performance bonuses.
• Opportunity to work in a dynamic and growing company.
• Flexible working hours.
• Collaborative and inclusive work environment.
• Professional development opportunities.
• Health and wellness benefits.