Digital Marketing Specialist - Remote

Overview

We are seeking a Digital Marketing Specialist to drive our online presence, generate leads, and manage digital media efforts. The ideal candidate will have experience in digital media management, SEO and website coordination, social media engagement, lead generation, and event outreach. This role will work closely with internal teams and external partners to expand brand reach, engage audiences, and support business development.

In Short

• Manage the digital media team contract and schedule in-person studio time.
• Oversee reporting and ensure digital media assets are integrated into the social media calendar for timely posting.
• Coordinate with the SEO team to oversee website performance and Google My Business profile.
• Schedule monthly review meetings to analyze metrics like website traffic and user engagement.
• Write blog posts and provide content to the SEO team for publication.
• Maintain and engage with our social media accounts (Instagram, TikTok, Facebook).
• Interact with followers, respond to inquiries, and repost relevant content to foster community engagement.
• Develop and enhance LinkedIn profile to build a strong professional network and increase visibility.
• Create lead magnets and execute drip campaigns within the CRM.
• Identify and research speaking and podcast opportunities.

Requirements

• Proficient in both English and Spanish, spoken and written.
• Experience in digital media management.
• Strong understanding of SEO and website management.
• Experience in social media management.
• Ability to create and manage email marketing campaigns.
• Experience in lead generation and tracking.
• Strong communication and interpersonal skills.
• Ability to work collaboratively with internal teams and external partners.
• Familiarity with CRM systems.
• Research skills for identifying speaking engagements.

Benefits

• Work fully remote from any Latin American country.
• Opportunity to expand your professional network.
• Collaborative work environment.
• Engagement in diverse digital marketing projects.
• Flexible work hours.