Remote Otter LogoRemoteOtter

Senior Director of Marketing Science - Remote

Posted 5 days ago
Marketing
Full Time
USA

Overview

The Senior Director of Marketing Science is responsible for developing enterprise-wide measurement frameworks focused on both short- and long-term revenue impacts, and leading the creation of predictive models and actionable insights that maximize marketing ROI.

In Short

  • Build and lead a new marketing science function.
  • Develop marketing measurement frameworks focused on revenue impacts.
  • Drive predictive models and insights to maximize marketing ROI.
  • Lead incrementality testing and marketing mix modeling.
  • Identify lead flow challenges and opportunities.
  • Provide analyses on sales and marketing metrics.
  • Build and lead a high-performance team of marketing scientists.

Requirements

  • 8-12 years of marketing analytics leadership experience.
  • Advanced grasp of statistical methods and predictive modeling.
  • Deep understanding of B2B software funnel metrics.
  • Strong proficiency in SQL and data analysis.

Benefits

  • Flexible work arrangement with hybrid and remote options.
  • Opportunity to influence marketing strategies and business growth.
  • Work with a high-performance team.
  • Be part of a global cloud communications leader.
Vonage logo

Vonage

Vonage is a global leader in cloud communications, providing innovative solutions that empower businesses to connect with their customers through voice, messaging, and video services. With a strong commitment to compliance and regulatory standards, Vonage ensures that its commercial operations and new product development processes are aligned with legal requirements across various markets. The company leverages extensive telecom experience and a deep understanding of global communication products to deliver compliant contracting models and establish efficient governance processes, enabling it to operate effectively within its compliance risk appetite.

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