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Senior Marketing Manager, Channel Programs & Partner Marketing - Remote

Posted 18 weeks ago
Marketing
Full Time
Canada

Overview

The Senior Marketing Manager, Channel Programs & Partner Marketing will lead the development and optimization of Versapay's partner ecosystem, focusing on creating and executing co-marketing strategies and lead generation programs.

In Short

  • Lead channel strategy and partner program development.
  • Manage activation across various partner types.
  • Develop and execute collaborative go-to-market plans.
  • Establish and maintain executive-level relationships with partners.
  • Report on channel partner KPIs and optimize programs.
  • Work closely with marketing teams for co-marketing initiatives.
  • Lead a team focused on partner engagement and performance.
  • Collaborate on product launches to align partners with offerings.
  • Guide the development of training and enablement programs.
  • Drive partner revenue generation aligned with sales objectives.

Requirements

  • 7+ years in channel management or partner programs.
  • Track record of driving partner-driven revenue growth.
  • Experience in B2B marketing and lead generation.
  • Ability to collaborate cross-functionally.
  • Experience in developing enablement programs.
  • Understanding of cloud and software marketing.
  • Strong presentation and communication skills.
  • Excellent budget management skills.
  • Metrics-driven with knowledge of marketing to sales funnel.
  • Preferred MBA or significant experience in the field.

Benefits

  • Opportunity to work with a diverse team.
  • Engagement in a fast-paced, innovative environment.
  • Potential for professional growth and development.
  • Work with a leading company in the accounts receivable space.
  • Access to a wide range of company resources and tools.
Versapay logo

Versapay

Versapay is a dynamic company focused on enhancing the Accounts Receivable process for growing businesses through its innovative Efficiency Suite. By automating invoicing, facilitating B2B payments, and streamlining cash application with AI, Versapay simplifies the invoice-to-cash journey. The company integrates seamlessly with leading ERPs and offers a self-serve payment portal, enabling collaboration between businesses and their customers. With a strong presence in the U.S. and Canada, Versapay serves over 10,000 customers and processes more than 110 million transactions annually, amounting to over $170 billion in payment volume. Owned by Great Hill Partners, Versapay is committed to customer obsession, teamwork, diversity, and continuous improvement, making it a leader in the financial technology space.

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