Marketing Analytics & Operations Senior Manager - Remote

Overview

Verndale is expanding its corporate Marketing team, who are collectively responsible for the growth and management of Verndale’s own brand. To that end we are seeking a Marketing Analytics and Operations Manager who will be responsible for building, evolving and running Verndale’s data-driven approach to marketing.

In Short

• Responsible for building and managing a data-driven marketing approach.
• Design and implement tracking across various marketing channels.
• Build dashboards and reports for marketing performance visibility.
• Deliver insights on channel performance and ROI improvement.
• Create measurement plans and identify KPIs.
• Analyze SEO performance and optimize digital marketing.
• Manage lead management processes and marketing automation.
• Provide guidance and mentorship to team members.
• Ensure compliance with data privacy regulations.
• Maintain vendor relations for marketing technology.

Requirements

• 7+ years of experience in digital marketing analytics.
• Expertise with measurement platforms like Google Analytics.
• Proficiency in data visualization tools like Tableau.
• Experience with marketing analytics tools such as SEMRush.
• Hands-on experience with marketing automation platforms.
• SQL and advanced Excel skills preferred.
• Strong verbal and presentation skills.
• Innovative problem solver.

Benefits

• Competitive salary and benefits package.
• Generous paid holidays and vacation time.
• Support for work-life balance.
• Opportunities for professional development.
• Fully remote enabled work environment.