Senior Manager, Paid Media - Remote

Overview

We are seeking a Senior Manager, Paid Media to lead Avid’s global paid media strategy and execution, focusing on driving D2C growth and supporting B2B programs through ABM-driven paid channels.

In Short

• Lead global paid media strategy and execution.
• Focus on D2C growth and foundational B2B programs.
• Manage campaigns across Meta, Google, TikTok, Reddit, and affiliate networks.
• Run A/B tests to optimize campaign performance.
• Collaborate with cross-functional teams for integrated strategies.
• Monitor and report on campaign performance using GA4 and SQL.
• Expand Avid’s affiliate network and manage partner growth.
• Build the business case for team expansion.
• Onboard and guide freelancers and agencies.
• Passionate about building high-performing media programs.

Requirements

• 6+ years of paid media experience.
• Experience with B2B paid channels like LinkedIn.
• Strategic thinker with strong optimization skills.
• Fluent in GA4, Excel, and paid media dashboards.
• Comfortable with D2C and B2B KPIs.
• Bonus: Experience in Python for automation.

Benefits

• Opportunity to work with a passionate team.
• Inclusive environment celebrating diversity.
• Career growth opportunities.
• Access to creative technology and collaboration tools.
• Work with industry visionaries.