Digital Media Manager - Remote

Overview

The Digital Media Manager is a core member of the Unlock Health media team, responsible for managing and optimizing paid digital media campaigns with a focus on Programmatic and Social management.

In Short

• Campaign setup, management, and optimization for self-managed digital platforms.
• Collaboration with the Sr. Digital Media Manager to maximize campaign performance.
• Ensure correct creative and data integration into analytics platforms.
• Daily optimization of media plans and budgets.
• Experiment with new platforms and brainstorm growth strategies.
• Deliver performance updates and recommendations.
• Collaborate with media planning teams to craft effective campaigns.
• Support Search and Ad Ops teams as needed.
• Ensure accuracy in data reporting.
• Analyze data for optimization recommendations.
• Measure and report on campaign performance against goals.

Requirements

• 1-3 years of experience in paid social and programmatic campaigns.
• Bachelor's degree in Marketing, Advertising, or related field.
• Expertise in tagging, trafficking, and QA processes.
• Interest in healthcare, advertising, and media trends.
• Excellent communication and negotiation skills.
• Experience with ad-serving platforms (e.g., Google’s CM360).
• Hands-on experience with DSPs.
• Creativity in writing insights and reports.
• Desire to learn about the social and programmatic landscape.
• Healthcare experience or passion for the industry.

Benefits

• Competitive Salary.
• Health, Dental, and Vision benefits.
• Life and Disability Insurance paid 100% by the company.
• FSA / HSA Options.
• 401(K) with company match.
• Flexible Paid Time Off (unlimited).
• Paid Parental Leave.
• Hybrid and Remote work schedules available.
• Employee Assistance Program.
• Employee Referral Program.