Head of Web Strategy - Remote

Overview

Typeform is a refreshingly different form builder. We help over 150,000 businesses collect the data they need with forms, surveys, and quizzes that people enjoy. Designed to look striking and feel effortless to fill out, Typeform drives 500 million responses every year—and integrates with essential tools like Slack, Zapier, and Hubspot.

In Short

• Define and lead a unified website vision for growth.
• Own the roadmap for web experimentation and optimization.
• Oversee SEO and organic growth strategy.
• Maximize activation and business impact across the site.
• Align teams across marketing for measurable improvements.
• Lead and mentor SEO and CRO specialists.
• Run a data-driven CRO program to identify conversion opportunities.
• Establish performance reporting and own website analytics.
• Build a content strategy that drives traffic and conversions.
• Manage web development projects with external agencies.

Requirements

• Extensive experience in web strategy or content marketing.
• Success in managing website optimization across SEO and CRO.
• Experience leading teams and managing agencies.
• Strong analytical skills to turn insights into action.
• Hands-on experience with SEO tools and analytics platforms.
• Excellent communication and stakeholder management skills.
• Balance of strategic leadership and hands-on execution.
• Experience with large-scale web projects.
• Familiarity with Webflow or similar CMS platforms.
• Knowledge of accessibility and UX best practices.

Benefits

• Transparent salary range with performance bonuses.
• Opportunity to lead impactful web initiatives.
• Work in a diverse and inclusive environment.
• Collaborate with a talented and passionate team.
• Flexible work arrangements.