Product Marketing Lead - Remote

Overview

The Product Marketing Lead at TrustedHousesitters will drive customer insights and voice of the customer initiatives, influence product development, and lead go-to-market strategies to enhance the company's marketplace for pet care and travel.

In Short

• Own customer feedback loops and insights.
• Define customer segments and develop compelling messaging.
• Lead go-to-market plans for product launches.
• Optimize pricing and promotional strategies.
• Collaborate with cross-functional teams for alignment.
• Advocate for product improvements based on insights.
• Influence senior leadership on market trends.
• Ensure consistency in product value communication.
• Shape customer-driven product roadmaps.
• Work in a fast-scaling tech business focused on pet care.

Requirements

• 7+ years in product marketing or growth marketing.
• Experience in voice of the customer and go-to-market strategy.
• Strong understanding of growth loops and monetization.
• Proven track record in pricing and promotional strategies.
• Experience in customer research and segmentation.
• Ability to translate features into customer benefits.
• Strong stakeholder management skills.
• Experience in a product-led growth environment is a plus.

Benefits

• Collaborative and high-impact work environment.
• Opportunity to make a real impact in a mission-led company.
• Part of a fast-growing community of pet lovers.
• Work in a company committed to people, planet, and pets.
• Innovative culture that encourages individual accountability.
• Potential for career growth in a scaling business.
• Access to a global community of pet owners and sitters.
• Recognition as a top organization to work for.
• Engagement in a B Corp certified company.
• Flexible work arrangements with remote options.