Remote Otter LogoRemoteOtter

Product Marketing Lead - Remote

Posted 1 week ago
Marketing
Full Time
Amsterdam, Netherlands

Overview

As Product Marketing Lead, you’ll drive go-to-market success across new product launches, feature releases, and market expansions. You’ll own our positioning, messaging, and product narrative—ensuring that our innovations resonate with the right audiences.

In Short

  • Lead go-to-market campaigns for new features and product launches.
  • Define and refine product positioning and messaging.
  • Create high-impact content for various channels.
  • Drive growth by crafting value propositions for Sales and Customer Success.
  • Collaborate with cross-functional teams for effective execution.
  • Influence product adoption and sales performance.
  • Work in a fast-paced, innovative environment.
  • Own GTM metrics and project management.
  • Contribute to a culture of creativity and independence.
  • Engage in continuous learning and development.

Requirements

  • 4+ years in product marketing or GTM strategy.
  • Bachelor’s degree in Marketing, Business, or related field.
  • Strong writing and storytelling skills.
  • Experience with product and commercial team alignment.
  • Strategic mindset with business acumen.
  • Familiarity with sales enablement best practices.
  • Ability to navigate ambiguity and switch between strategy and execution.
  • Project management skills and ownership of GTM metrics.

Benefits

  • Competitive salary and Stock Appreciation Rights.
  • 26 vacation days.
  • Flexible remote work options.
  • Budget for courses and learning.
  • Access to the latest tech tools.
  • Company outings and team-building activities.
  • Work in a hybrid model with office access in Amsterdam.
  • 40 hours per week.
  • MacBook provided.
  • Work for an innovative AI SaaS startup.
Altura logo

Altura

Altura is an ambitious and fast-growing B2B SaaS startup that specializes in simplifying bid management for organizations through its AI-powered platform. Founded in 2022, Altura aims to revolutionize the way teams handle complex deals, such as tenders and RfPs, by automating workflows and making knowledge more accessible. With a focus on innovation and efficiency, the company is developing the first AI-powered Agentic Virtual Bidmanagement Assistant to automate the entire bid lifecycle. Altura has quickly gained traction in the European market, landing notable clients like EY, Athlon, and Bidfood, and is poised for international expansion. The company values collaboration, creativity, and a hands-on approach, making it an exciting place for individuals who thrive in dynamic environments.

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