Senior Data Analyst (Customer Acquisition) - Remote

Overview

Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing global player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.

In Short

• Leads data analysis projects, contributing expertise towards defining project scope, objectives, data requirements and methodologies.
• Designs and delivers briefings and provides expert advice to influence strategic and operational decisions.
• Provides expert guidance on implementation of Acquisition marketing analytics plan.
• Develops methodologies for testing campaigns and analyzing key metrics.
• Identifies trends and opportunities for growth through analysis of complex data sets.
• Prepares highly technical and science-based reports and documents.
• Participates in the design and validation of digital analytics dashboards.
• Promotes data analytical skills across Trafilea.
• Collaborates with marketing stakeholders to translate their needs into actionable analysis.
• Designs, implements, and evaluates experiments and A/B tests.

Requirements

• Strong background in data analysis and statistical methods.
• Experience with data visualization tools.
• Knowledge of marketing analytics and customer acquisition strategies.
• Ability to work collaboratively with cross-functional teams.
• Excellent communication skills to convey complex data insights.

Benefits

• Opportunity to work in a dynamic and innovative environment.
• Remote work flexibility.
• Engagement with multiple brands and projects.
• Focus on data-driven decision making.