Product Marketing Manager - Remote

Overview

Toku is the leading provider of compliance infrastructure for crypto companies, enabling them to pay employees in tokens and stablecoins while staying compliant with state, federal, and international tax laws. As Toku’s Product Marketing Manager, you’ll drive our content strategy, product positioning, and outbound/inbound campaigns, helping us become the go-to solution for every crypto project starting or scaling globally.

In Short

• Develop a deep understanding of Toku’s products.
• Craft clear, compelling messaging for our target audience.
• Oversee high-quality content for various platforms.
• Simplify complex compliance concepts into relatable content.
• Lead content-driven campaigns to increase inbound leads.
• Collaborate with sales to create impactful collateral.
• Expand Toku’s reach through partnerships and sponsorships.
• Measure and analyze the impact of content and campaigns.
• Optimize engagement and revenue based on data.

Requirements

• Experience in product marketing or related field.
• Strong understanding of the crypto industry.
• Excellent written and verbal communication skills.
• Ability to simplify complex topics for diverse audiences.
• Proven track record of driving inbound marketing growth.
• Experience with content creation and management.
• Strong analytical skills to measure campaign performance.
• Ability to work collaboratively with cross-functional teams.

Benefits

• Competitive salary and equity options.
• Flexible working hours and remote work options.
• Opportunity to work in a fast-paced, innovative environment.
• Access to professional development resources.
• Health and wellness benefits.