Senior Product Manager (Audience Strategy) - Remote

Overview

The Senior Product Manager of Audience Segments is responsible for creating and executing a data product strategy that enhances Audience Segments for the Advertising Technology and Activation business.

In Short

• Collaborate with stakeholders to understand needs for Audience Segments.
• Evaluate business impact and prioritize requests effectively.
• Conduct market research to refine strategy.
• Develop a compelling strategy for growing Audience Segments.
• Coordinate with engineering, operational, and marketing teams.
• Become a Subject Matter Expert in Audience activation.
• Leverage business intelligence tools to monitor Audience Segments.
• Articulate requirements for software to support data products.
• Thrive in an agile environment with continuous iterations.
• Communicate effectively in technical and non-technical terms.

Requirements

• Bachelor’s degree in a relevant field.
• 5+ years of experience in Product Management or Project Management.
• Experience in Advertising Technology is beneficial.
• Ability to assess opportunities and prioritize effectively.
• Strong coordination and organization skills.
• Clear communication skills for presentations and meetings.
• Strategic thinking and storytelling abilities.

Benefits

• Comprehensive health & wellness plans.
• 401(k) retirement plan with company match.
• Generous paid time off policy.
• Company provided car for eligible employees.
• Discretionary incentive/bonus eligibility.