Director of Account Based Marketing - Remote

Overview

As the Director of Account-Based Marketing, you will own and execute Tempo's ABM strategy targeting Enterprise and Strategic accounts, focusing on pipeline generation and relationship expansion.

In Short

• Develop and execute comprehensive ABM strategies for Enterprise and Strategic accounts.
• Partner with Sales leadership to define target account lists and ideal customer profiles.
• Leverage intent data and buying signals to inform account prioritization and campaign timing.
• Design and execute hyper-personalized, multi-channel campaigns for target accounts.
• Plan and execute ABM advertising campaigns via 6sense, LinkedIn, and programmatic platforms.
• Manage field marketing programs including executive events and customer roadshows.
• Track and report on marketing's influence on deal velocity and revenue.
• Collaborate closely with Sales teams to align marketing efforts with sales priorities.
• Build feedback loops to continuously improve ABM programs.
• Participate in pipeline reviews and account planning sessions.

Requirements

• 8+ years of experience in B2B marketing, with 4+ years focused on account-based marketing.
• Proven track record of executing successful ABM programs.
• Hands-on experience with ABM platforms, specifically 6sense.
• Strong analytical skills to translate data into actionable insights.
• Excellent project management skills for orchestrating multi-channel campaigns.
• Creative thinker with the ability to develop memorable account experiences.
• Exceptional written and verbal communication skills.
• Willingness to travel for field events and customer roadshows.

Benefits

• Remote-first work environment.
• Unlimited vacation in most locations.
• Comprehensive health, dental, and vision benefits.
• Training reimbursement and WFH reimbursement.
• Opportunities for professional development.
• A supportive and collaborative team culture.
• Social activities, both in-person and virtual.
• Employee referral program.