Senior Content Strategist, Demand Generation - Remote

Overview

StackAdapt is a leading technology company that empowers marketers to reach, engage, and convert audiences with precision. We are looking for a Senior Content Strategist to lead content strategy and execution for our demand generation campaigns.

In Short

• Develop and execute content strategies that support demand generation campaigns and business goals.
• Write high-quality content assets across the buyer journey.
• Own the content lifecycle: planning, writing, reviewing, and publishing.
• Partner with various teams to shape campaign messaging and formats.
• Ensure content is SEO-informed and optimized for performance.
• Use analytics and heatmapping tools to assess content performance.
• Leverage AI and research tools for enhanced efficiency.
• Analyze campaign performance to optimize strategies.
• Collaborate across channels for campaign experiences.

Requirements

• 5+ years of experience in B2B content marketing (SaaS or AdTech/MarTech preferred).
• Strong writing skills and ability to adapt tone and structure.
• Experience using analytics tools to measure content performance.
• Strategic mindset with ability to tie messaging to business outcomes.
• Hands-on experience with AI tools for campaign execution.
• Ability to manage multiple deadlines and priorities.
• Experience designing and executing A/B tests on content assets.
• Bonus: Experience creating playbooks or campaign frameworks.

Benefits

• Highly competitive salary and RRSP/401K matching.
• 3 weeks vacation plus personal care days.
• Access to comprehensive mental health care platform.
• Full benefits from day one.
• Work from home reimbursements.
• Optional global WeWork membership.
• Robust training and onboarding program.
• Support for personal development initiatives.
• Access to programmatic courses and certifications.
• A friendly, welcoming, and supportive culture.