Senior Content Strategist - Remote

Overview

Join Merkle's growing content strategy team as a Senior Content Strategist, where you will guide the creation, distribution, and governance of audience-centric content to enhance customer experiences.

In Short

• Implement content strategies aligned with client goals and audience needs.
• Author content strategy frameworks for service and product design projects.
• Conduct in-depth research on audience needs and competitive landscapes.
• Create content governance plans and workflows for content management.
• Develop taxonomy, tagging, and metadata strategies for content distribution.
• Act as an expert in content strategy and develop repeatable frameworks.
• Collaborate with project teams to guide content strategy understanding.
• Present strategic insights to executive leadership and client partners.
• Drive long-term content strategy optimization based on data insights.
• Foster a proactive leadership role in content strategy initiatives.

Requirements

• Bachelor's degree in a related field.
• 5+ years of experience in a strategic content role.
• Experience with content management systems.
• Ability to create strategic content deliverables.
• Comfort presenting to executive leadership and clients.
• Willingness to lead content strategy projects.
• Strong collaboration skills with project teams.
• Understanding of audience needs and data insights.
• Experience in developing content governance plans.
• Knowledge of content trends and best practices.

Benefits

• Medical, vision, and dental insurance.
• Life insurance.
• Short-term and long-term disability insurance.
• 401k plan.
• Flexible paid time off.
• At least 15 paid holidays per year.
• Paid sick and safe leave.
• Paid parental leave.