Senior Field Marketing Manager (Verticals) - Remote

Overview

Sprout Social is looking to hire a Senior Field Marketing Manager (Verticals) to the Marketing team.

In Short

• Develop and own go-to-market plans for priority verticals.
• Lead 1:1, 1:few, and scaled ABM programs.
• Build messaging frameworks and value propositions for executive buyers.
• Collaborate with sales to identify target accounts.
• Design integrated campaigns to influence pipeline.
• Track and analyze ABM campaign performance.
• Define KPIs and measure program performance.
• Report results and insights to leadership.

Requirements

• 8-10 years of B2B marketing experience.
• Experience in ABM or a vertical-focused role.
• Strong understanding of enterprise sales cycles.
• Excellent communication and storytelling skills.
• Strong cross-functional collaboration skills.
• Data-driven mindset with experience using ABM platforms.

Benefits

• Insurance and benefit options for individuals and families.
• Flexible paid time off and parental leave program.
• High-quality equipment provided.
• Wellness initiatives for health and mental well-being.
• Ongoing education and development opportunities.
• Corporate social responsibility program.
• State-of-the-art offices in Chicago and Seattle.