CRM Lead - Remote

Overview

We are seeking a strategic and experienced CRM Lead to join our dynamic digital marketing agency. As the CRM Lead, you'll take charge of the CRM strategy and production for our clients as well as our brands.

In Short

• Own and drive the overarching CRM strategy for the agency and its clients.
• Lead, mentor, and inspire the CRM team.
• Collaborate with client-facing teams to design and execute lifecycle marketing programs.
• Leverage data and analytics to segment audiences and enhance campaign effectiveness.
• Work closely with Performance Marketing, Creative, and Leadership.
• Coach the CRM team in best practices for automation and personalization.
• Proven experience in CRM leadership roles.
• Expertise with leading CRM platforms.
• Strong understanding of CRM lifecycle stages and engagement strategies.
• Exceptional leadership skills and stakeholder management.

Requirements

• 3-5 years of experience in CRM leadership roles.
• Hands-on experience in developing CRM strategies for B2C and B2B industries.
• Analytical and results-oriented mindset.
• Outstanding communication skills.
• Proactive and collaborative attitude.

Benefits

• Collaborative and results-driven environment.
• Work-life balance is a priority.
• Flexibility around work schedules.
• Open communication and innovative thinking.