Senior Customer Lifecycle Marketing Manager - Remote

Overview

As a Senior Customer Lifecycle Marketing Manager at Samsara, you will be responsible for crafting meaningful customer journeys that drive adoption, engagement, and retention in a remote work environment.

In Short

• Design and implement impactful customer lifecycle campaigns.
• Optimize customer journeys through experimentation and data analysis.
• Own the end-to-end lifecycle strategy and execution.
• Measure campaign effectiveness and report on results.
• Drive cross-functional alignment and communication.
• Champion Samsara’s cultural principles.
• Collaborate with Customer Outcomes and Marketing Operations.
• Engage in continuous feedback loops to optimize strategies.
• Work in a flexible and inclusive environment.
• Contribute to a culture of rapid career development.

Requirements

• 8+ years of experience in lifecycle marketing within a B2B SaaS environment.
• Strong understanding of market segmentation and customer journey mapping.
• Proven track record of launching successful lifecycle programs.
• Exceptional project management skills.
• Curiosity to understand customer behaviors and motivations.
• Strong copywriting and creative skills.
• Data-driven decision-making abilities.
• Fluency in English with strong communication skills.
• Empathy and strong listening skills for collaboration.

Benefits

• Competitive total compensation package.
• Remote and flexible working options.
• Health benefits.
• Employee-led charity initiatives.
• Opportunities for career development.