Senior Marketing Specialist - Remote

Overview

We’re seeking a Senior Marketing Specialist to support the execution, optimization, and day-to-day management of our client’s lifecycle marketing programs.

In Short

• 5+ years in lifecycle marketing, retention marketing, or CRM roles.
• Hands-on experience with ESPs like Klaviyo, Braze, Iterable.
• Strong skills in segmentation and performance tracking.
• Experience in crafting integrated campaigns across various channels.
• Proficiency in using data to predict churn and optimize engagement.
• Ability to work with detailed customer models for targeted campaigns.
• Develop and implement lifecycle marketing strategies.
• Design campaigns triggered by customer actions or inactions.
• Identify opportunities to increase average order value.
• Define KPIs and deliver actionable insights.

Requirements

• 5+ years in relevant marketing roles.
• Experience with ESPs and analytics tools.
• Strong analytical and strategic skills.
• E-commerce experience preferred.
• Ability to execute in a fast-paced environment.

Benefits

• Opportunity to work with a dynamic startup.
• Environment of learning and growth.
• Autonomy in your role.
• Work with a team of experienced professionals.
• Engage in challenging projects.